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  • Client Feedback

    "The first year after I transformed my store with STOREWORX “Whole Store Solution”, my business increased by over 100%. We have grown every year since. Last year we were still up over 30%, and I doubled my numbers with Alpine. Thank you AVIDWORX!"

    Paul Kenth
    Advanced Mobile Entertainment
    Brampton, ON


AVIDWORX was founded by Marcel Newell with $20 and a dream. The dream was to be the #1 Mobile Electronic Interactive Showcase provider in the world. Over the last nine years, AVIDWORX has transformed over 500 stores into more successful and profitable companies. Marcel is invited as a keynote speaker to tradeshows and dealer trainings all over North America, to explain how retailers can change their businesses for the better. Early on, Marcel realized that owners and managers of companies all want three primary things: work less, make more money and have their teams run the business for them.

Marcel Newell, Quarterback

If you want to get from A to B, ask Marcel to figure out a plan for you.  He’s been doing this since he discovered he was a bad employee and should just own the business instead.  Inefficiencies drive him crazy.  Lack of focus makes him lose his mind.  And freedom – both financial and creative – is his key drive. These characteristics come together and we see Marcel Newell as a multi-million dollar business owner, a strategic business mentor, a Top 40 Under 40 Entrepreneur Award winner and a guy who sees opportunity at every turn.  His mobile electronics retail display company, AVIDWORX has been a top resource for stores since 2002 and he calls upon his Electrical Engineering background to design intelligent switching at the heart of the company’s Store-in-a-Box product line-up.  Because Marcel can’t stand to see something at less than its potential he has fine-tuned his ability to create a turbo-boosted plan to get any business up to speed – and his soft spot for Freedom means he sincerely wishes every business owner the same success.  He’s a mostly practical guy and drives a 4×4 F-350 diesel truck with a multimedia head unit, 4 screens and 1000 watts of bass.