Knowledge Base

AVIDWORX Knowledge Base is a free resource we provide to retailers, with retail tips, marketing strategies, industry news, best practices, reading recommendations, networking opportunities and more. Check back frequently.
Free
0

You may be aware that AVIDWORX (and businessWORX) host dozens of workshops at 12-volt and mobile electronics industry every year, while also publishing a weekly business tip on the AVIDWORX blog and Facebook. What you may not know is that …

MORE
Free
0
knowledge

  Welcome to the AVIDWORX Knowledge Base. This is resource area for retailers to learn best business practice and discover what is making some of the most successful retailers in North America so good. We have also included some basic …

MORE
Free
0

One thing that became clear during our recent KnowledgeFest educational sessions is that a lot of 12-volt retail owners came into the industry as installers – and still spend a lot of time in the installation bay. In many cases, …

MORE
Free
0

  One of the most important events of the year for the 12-volt/aftermarket automotive industry is KnowledgeFest, the Mobile Electronics Retailers Association’s annual expo, education and awards event. Retailers come out of the event inspired, with new ideas and new …

MORE
Free
0

One of the best marketing investments a retailer can make is connecting with their local communities of enthusiasts, whether it’s showing up at an informal Cars & Coffee event for street cars, taking part at an ATV rally, or setting …

MORE
Free
0

Business owners usually have too much on their plates to keep a close eye on the numbers that are going to have the greatest impact on their business. And the worst time to review these numbers is at the end …

MORE
Free
0

  To quote the great Donald Rumsfeld: “…there are known knowns; there are things we know we know. We also know there are known unknowns; that is to say we know there are some things we do not know. But …

MORE
Free
0

  Every retailer has a lot of different options to market their store. A lot of stores are investing heavily on the web through systems like Google AdWords and Facebook’s paid advertisements, or are investing in SEO measures and newsletter …

MORE
Free
0

  Most of the stores we work with are rock stars when it comes upgrading vehicles, taking apart the latest models and installing the latest upgrades. But when it comes to the other side of business – actively growing revenues …

MORE
Free
0

  Antivirus software works so well these days that you probably haven’t had an issue with computer viruses in years. They’re still out there, however, and the recent flurry of “WannaCry” ransomware attacks shows that the perpetrators are a long …

MORE
Free
0

While everyone is different, there are really three different types of customers out there: frugal customers who won’t buy anything unless it’s on sale or cheaper than the web price; savvy customers who care about price but are also equally …

MORE
Free
0

If you have something to promote in your store – a new custom build, a new product that’s just arrived, a new technology that your customers might want to know about, a grand opening, a sale, or some other event …

MORE
Free
0

Microsoft Office is a surprisingly powerful suite of software if you know what you’re doing with it. If you don’t believe, watch this incredible and short video of an Office Master recreating Apple’s iOS7 ad in Microsoft Word. Microsoft Excel is also a …

MORE
Free
0

  At AVIDWORX, we’re helping retailers to update showrooms that were built over 20 years ago, and one of our frequent challenges is working with clients to pare down their product offering. Some of the stores we work with are …

MORE
Free
0

A growing number of 12-volt businesses are diversified into home theatre and home automation. It makes sense – eventually your vehicle is going to be an optional part of your home network, letting you upload your car’s data to your …

MORE
Free
0

  Some people seem to have an encyclopedic memory of names to go with faces, something that is definitely an asset when it comes to building your business network and growing customer loyalty. But while the ability to put names …

MORE
Free
0

Sears was one of the biggest, oldest, most widely established, and most respected department store chains in the world, but at this point in time the chain is failing, closing hundreds of stores. Why? Economists are poring over every decision …

MORE